Shoonyakaal wasn’t born in a boardroom. It was birthed in conversations — the kind that only true friends have — where ideas are raw, emotions are real, and every thought is soaked in authenticity. Preetam, the storyteller with a heart full of epics. Anubhav, the visionary with a designer’s mind. Sagar, the executor, grounded in strategy and driven by impact. Together, they saw something missing in today’s fashion — soul.
The name Shoonyakaal emerged from the Sanskrit term “शून्यकाल”, referring to the “time of void” — a mystical phase that symbolizes the reset between destruction and creation. It’s the calm before the storm and the silence after the crescendo — a concept that resonated deeply with the trio, especially in a world where people are craving meaning more than ever.
Behind the threads are three kindred spirits — Preetam, Anubhav, and Sagar — friends bound not only by brotherhood but by a shared reverence for the stories of the past and a burning desire to redefine fashion through the lens of Indian mysticism. Their journey began with an idea, nurtured over countless cups of chai and deep philosophical conversations under the stars.
Shoonyakaal is not a brand, it is an invocation. Every design whispers a story from the Vedas, echoes from the Ramayana, visions from the Mahabharata, or even forgotten folklore from the heartlands of India. We believe clothing isn’t just about looking good — it’s about feeling connected.
Our designs don’t scream; they speak. They don’t chase trends; they honor tradition while embracing modernity. From bold typography inspired by temple engravings to colors that match the cosmic palette of Indian mythology, every piece is intentionally curated to mirror the mystical.
Yes! Fashion Nova offers return shipping labels for US customers. Using return shipping labels is the recommended way to return your item to Fashion Nova, as you will be able to track your return and receive your credit much more quickly than if you were to send your return back yourself.
Return shipping labels can be purchased for $3.99 if you are returning a single item or for $7.99 if you are returning multiple items. Return shipping labels can be purchased and all returns can be submitted in our Returns Portal.
We do not offer exchanges but we welcome you to return your item(s) by mail in accordance with our Return Policy by using our online returns portal and repurchasing any available item(s) on our site.
We do not provide cash refunds. We will accept exchanges within 30 days of the original purchase date with a valid receipt and all tags attached. We will accept returns for store credit only within 30 days of the original purchase date with a valid receipt and all tags attached. The following items are considered “Final Sale” and cannot be exchanged in-store:
All items ending in $.00, .96, .97, and .98, bodysuits, swimwear, undergarments, beauty products, cosmetics, accessories, and “Party Wear” (such as Halloween costumes) are considered final sale, non-returnable and cannot be returned for store credit.
© All Rights Reserved 2024 Shoonya kaal. Website by Praise marketing
